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	<description>Quality and versatility in writing, research, &#38; design</description>
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		<title>7 Ways to Stress Important Points in a Presentation</title>
		<link>http://versaquill.com/blog2/2010/08/7-ways-to-stress-important-points-in-a-presentation/</link>
		<comments>http://versaquill.com/blog2/2010/08/7-ways-to-stress-important-points-in-a-presentation/#comments</comments>
		<pubDate>Fri, 13 Aug 2010 14:26:08 +0000</pubDate>
		<dc:creator>versaquill</dc:creator>
				<category><![CDATA[Copywriting]]></category>

		<guid isPermaLink="false">http://versaquill.com/blog2/?p=188</guid>
		<description><![CDATA[The latest Forgotten Delights post is another useful one for copywriters or anyone making a presentation.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Art History and Copywriting</title>
		<link>http://versaquill.com/blog2/2010/07/art-history-and-copywriting/</link>
		<comments>http://versaquill.com/blog2/2010/07/art-history-and-copywriting/#comments</comments>
		<pubDate>Sat, 24 Jul 2010 12:03:59 +0000</pubDate>
		<dc:creator>versaquill</dc:creator>
				<category><![CDATA[Copywriting]]></category>

		<guid isPermaLink="false">http://versaquill.com/blog2/?p=185</guid>
		<description><![CDATA[The latest post on the Forgotten Delights blog is a copywriting post in disguise. See it at http://forgottendelights.com/blog/?p=144]]></description>
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		<title>Worksheets for Grant Proposals</title>
		<link>http://versaquill.com/blog2/2010/04/worksheets-for-grant-proposals-2/</link>
		<comments>http://versaquill.com/blog2/2010/04/worksheets-for-grant-proposals-2/#comments</comments>
		<pubDate>Mon, 12 Apr 2010 12:06:30 +0000</pubDate>
		<dc:creator>versaquill</dc:creator>
				<category><![CDATA[Copywriting]]></category>

		<guid isPermaLink="false">http://versaquill.com/blog2/?p=182</guid>
		<description><![CDATA[I recently had a wonderful thank-you from Ben Evans, a user of the Worksheets for Grant Proposals (posted 1/20/2010): I have been a grant-writer for about 8 years, and I just ran across your Grant-Writing Worksheets &#8211; wish I had something like this years ago, This is GREAT! I thank you and Versaquill for making this great [...]]]></description>
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		<title>Half-Price Sale on VersaQuill Copywriting Workbook</title>
		<link>http://versaquill.com/blog2/2010/03/half-price-sale-on-versaquill-copywriting-workbook/</link>
		<comments>http://versaquill.com/blog2/2010/03/half-price-sale-on-versaquill-copywriting-workbook/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 23:07:53 +0000</pubDate>
		<dc:creator>versaquill</dc:creator>
				<category><![CDATA[Copywriting]]></category>

		<guid isPermaLink="false">http://versaquill.com/blog2/?p=170</guid>
		<description><![CDATA[I&#8217;m curious to see what will happen to sales of the VersaQuill Copywriting Workbook during the rest of March if I cut the price in half, from $60 to $30 for both parts (Generating Ideas &#38; Writing the Ad): 32 worksheets, 12 checklists, 16 summaries. The 30-day guarantee still holds: your money back if you [...]]]></description>
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		<title>Overcoming Writer&#8217;s Block</title>
		<link>http://versaquill.com/blog2/2010/03/overcoming-writers-block/</link>
		<comments>http://versaquill.com/blog2/2010/03/overcoming-writers-block/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 18:14:51 +0000</pubDate>
		<dc:creator>versaquill</dc:creator>
				<category><![CDATA[Copywriting]]></category>

		<guid isPermaLink="false">http://versaquill.com/blog2/?p=166</guid>
		<description><![CDATA[NOTE: This post is a sequel to Inspiration: Laying Out the Welcome Mat and Tips for Inspiration. If I had all my writer’s blocks in the same place, at the same time, I could build the Empire State Building. And yet here I am, still making my living as a writer. I’ll pretend this post [...]]]></description>
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		<title>Comments on Dusenberry, Then We Set His Hair on Fire</title>
		<link>http://versaquill.com/blog2/2010/03/comments-on-dusenberry-then-we-set-his-hair-on-fire/</link>
		<comments>http://versaquill.com/blog2/2010/03/comments-on-dusenberry-then-we-set-his-hair-on-fire/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 21:24:39 +0000</pubDate>
		<dc:creator>versaquill</dc:creator>
				<category><![CDATA[Copywriting]]></category>

		<guid isPermaLink="false">http://versaquill.com/blog2/?p=162</guid>
		<description><![CDATA[I’ve just started Phil Dusenberry’s Then We Set His Hair on Fire: Insights and Accidents from a Hall-of-Fame Career in Advertising. Eventually I’ll add it to the list of sources for the VersaQuill Copywriting Workbook and perhaps post a review. But a proper review doesn’t always allow me to discuss all the points I find [...]]]></description>
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		<title>Self-Publishing Checklist</title>
		<link>http://versaquill.com/blog2/2010/03/self-publishing-checklist/</link>
		<comments>http://versaquill.com/blog2/2010/03/self-publishing-checklist/#comments</comments>
		<pubDate>Tue, 02 Mar 2010 14:23:55 +0000</pubDate>
		<dc:creator>versaquill</dc:creator>
				<category><![CDATA[Self publishing]]></category>

		<guid isPermaLink="false">http://versaquill.com/blog2/?p=157</guid>
		<description><![CDATA[One of the most popular pages on the Forgotten Delights website (my site on outdoor sculpture in New York) is my 2003 article on self-publishing. When I updated the article for www.VersaQuill.com I added a checklist to make it easier to get a grip on what&#8217;s involved in publishing your own books. Read the essay [...]]]></description>
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		<title>Tips for Inspiration</title>
		<link>http://versaquill.com/blog2/2010/02/tips-for-inspiration/</link>
		<comments>http://versaquill.com/blog2/2010/02/tips-for-inspiration/#comments</comments>
		<pubDate>Tue, 23 Feb 2010 20:02:47 +0000</pubDate>
		<dc:creator>versaquill</dc:creator>
				<category><![CDATA[Copywriting]]></category>

		<guid isPermaLink="false">http://versaquill.com/blog2/?p=130</guid>
		<description><![CDATA[This article follows “Inspiration: Laying Out the Welcome Mat.” For other articles in this series, see Important Posts. Ogilvy said, “Big ideas come from the unconscious.” How can you feed your unconscious so it has the raw material for such ideas? Try the following. Inspiration Tip #1: Do your homework Gather information on the product [...]]]></description>
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		<title>Inspiration: Laying Out the Welcome Mat</title>
		<link>http://versaquill.com/blog2/2010/02/inspiration-laying-out-the-welcome-mat/</link>
		<comments>http://versaquill.com/blog2/2010/02/inspiration-laying-out-the-welcome-mat/#comments</comments>
		<pubDate>Tue, 23 Feb 2010 19:44:49 +0000</pubDate>
		<dc:creator>versaquill</dc:creator>
				<category><![CDATA[Copywriting]]></category>

		<guid isPermaLink="false">http://versaquill.com/blog2/?p=119</guid>
		<description><![CDATA[Other articles in this series:  see Important Posts. What’s the difference between seeking inspiration and overcoming writer’s block? Writer’s block is an obstacle—a thinking problem to be overcome. Inspiration is a solution, delightful but unpredictable. You can lay out the welcome mat, but you can’t say exactly when inspiration will arrive. What is inspiration? When you [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Positioning, Concepts, and Copywriting</title>
		<link>http://versaquill.com/blog2/2010/02/positioning-concepts-and-copywriting/</link>
		<comments>http://versaquill.com/blog2/2010/02/positioning-concepts-and-copywriting/#comments</comments>
		<pubDate>Mon, 15 Feb 2010 15:55:34 +0000</pubDate>
		<dc:creator>versaquill</dc:creator>
				<category><![CDATA[Copywriting]]></category>

		<guid isPermaLink="false">http://versaquill.com/blog2/?p=108</guid>
		<description><![CDATA[Download free worksheet on positioning. Positioning is crucial in promoting a product or service—the tough part is figuring out a niche in which the product both fits in and stands out. The answer: step back and look at the product in terms of concepts. Concepts and copywriting Concepts are the way humans deal with the [...]]]></description>
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